LG introduces Mind-Reading Mobile Phone LG KF600 is a stylish interactive mobile with an InteractPad
LG Electronics, a worldwide technology leader in mobile communications, introduced its 2008 iF product design award winning LG KF600 to the Middle East and Africa markets.


    /Consumer News Articles/ - AMMAN, JORDAN, March 28, 2008 - LG's latest handset is a new mobile phone that is as feature rich and easy to use as it is stylish, thanks to its unique InteractPad .
The InteractPad replaces physical navigation keys with context-specific virtual keys that change to fit the task at hand. This new interface comes in response to the need for a simple way to navigate through the multitudinous features on today's mobile phones.
The LG KF600's InteractPad and its virtual menu keys show the exact keys a user needs to complete the task at hand eliminating distractions. This is far more flexible than standard hardware keys and eliminates the need to memorise exactly which key performs what function. These virtual keys are also larger and better spaced than physical keys, improving accuracy.
"The LG KF600 and the InteractPad reflect LG's commitment to making its handsets easier to use through improved user interface technology," said Mr. K.W. Kim, CEO, LG Electronics - Middle East and Africa Regional Company. "Usability is truly at the centre of this handset's design and it represents LG's latest achievement in making phones that connect with their users."
The InteractPad is an ideal interface for controlling multimedia features such as the LG KF600's digital audio player, camera and video camera. Because its controls are not tied to physical buttons, each of these functions has a custom interface that makes it incredibly intuitive to use.
To make it easier to use, the InteractPad is equipped with multi-sensorial feedback that provides users with audio, visual and tactile cues. When a virtual button is pressed it becomes larger and the phone vibrates just slightly and makes a clicking sound. This feedback is not only designed to make these virtual buttons seem more like real ones, it also makes the phone more comfortable to use and improves accuracy.
"This handset offers a mere glimpse into a newly emerging trend in the mobile market. LG is researching and developing new ways to improve usability and will continue focus on features that add practical benefits for users," Kim added.
The LG KF600 includes eight dynamic graphic interface themes that are stylish and fun. Each gives the phone a different character that can act as an extension of its owner's personality. These themes, many of which were inspired by the work of famed artist Keith Haring, affect all aspects of the LG KF600's interface -including the InteractPad . When users choose a theme, all the layouts of each application will be reflected in menu, icons as well as wallpaper under the integrated theme.
Elaborating further on the new product launch, Mr. Kevin Cha, General Manager of the LGE Amman Branch said "Our clients around the world have been recorded to enjoy our innovative and exciting products in just about every aspect of their lives; products that include elegant phones that respond smartly to their day to day needs. Our mobiles are further distinguished through the use of latest technological developments. LG KF600 with its IntelliPad epitomizes this fact and brings to the user a more enjoyable and sophisticated phone usage experience."
From his end, Mr. Hani Qudsi, Chairman of 7Global, LGE mobile handsets dealer in Jordan said, "The award-winning KF600 represents LGE's responsiveness to consumer needs wherever they are. We on our part are confident that when this model is released in Jordan it will be met with great enthusiasm, as we feel that it is our responsibility to present the Jordanian consumer with a wide array of products that cater to their diverse needs".
The new phone is far more advanced than other slide phones and unlike any other phone available because of its unique interface and feed-forward tactile navigation made possible by the InteractPad .
The LG KF600's powerful multimedia features include a 3 mega-pixel camera, MP3 player, video recording, FM radio, Bluetooth and more. Its ergonomic trapezoidal shape is the ideal complement to the phone's sleek, glossy finish.

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